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Getting Started with Bing Ads for eCommerce Success

By McKenzie Davis (Alumni) on February 7, 2022

Discover how to set up Bing Search and Shopping Ads for your eCommerce store to maximize your online sales.

PPC Management Software for eCommerce Websites: Is It Worth It?

By Caesar Barba (Alumni) on January 21, 2022

Should you invest in a PPC management software platform? We'll help you decide if the tools are worth it.

How Offline Conversion Tracking Led to 74% Increase in PPC Revenue: Case Study

By McKenzie Davis (Alumni) on December 20, 2021

We show you how using offline conversion tracking can reveal new PPC data that's crucial to your optimization strategy.

Find Your Top-Performing Products & Categories with our Free eCommerce Reporting Template

By McKenzie Davis (Alumni) on November 15, 2021

Download our free Google Data Studio template now to inform your SEO & PPC campaigns and drive the most revenue for your store.

How to Predict & Adjust Monthly Spend with Our PPC Forecasting Tool

By McKenzie Davis (Alumni) on October 18, 2021

We introduce our Short-Term Budget Pacing & Adjustments Tool to help you to forecast your PPC spend and run your campaigns more efficiently.

How to Avoid Out of Stock Products in Google Shopping & Search

By Neil Robertson (Alumni) on September 27, 2021

What should you do if you're running PPC ads — and your products go out of stock? We share our preemptive strategies to prevent wasted ad spend.

Branded Paid Search Campaigns in Google: How to Tell If You’re Overspending

By Neil Robertson (Alumni) on May 12, 2021

Many eCommerce businesses overspend on branded search and general campaigns. We offer a solution for identifying and fixing that problem in two simple steps.

How We Used Micro Conversion Data to Increase Conversion Rates by 37%

By Rachel Davis on December 16, 2020

Find out how Inflow used a client’s micro conversion data to adjust paid search campaigns, leading to an almost 40% increase in site conversion rates.

Campaign Budget Impression Share Impacts: When is it time to restructure?

By McKenzie Davis (Alumni) on November 19, 2020

Is your Google Ads campaign structure hurting your performance? Use our tool to determine whether splitting up your campaigns can increase conversion volume and traffic.

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