Insights from Digital Marketing Experts

Use Inflow’s downloadable KPI template in Google Sheets to pull in data from Google Analytics, Google Ads, and more.

Find out exactly why your Google Analytics isn’t accurate compared to other sources and how you can improve your reporting strategy to have it all make sense.

Learn how to track form submissions in GTM when they have the same IDs and go through API redirects.

Learn how to set up your Google Analytics 4 eCommerce tracking to optimize your data collection and analysis efforts.

Learn how ongoing GTM & GA4 support/monitoring can help you ensure data accuracy and optimize your digital strategy for maximum ROI.

Learn how you can prevent PII in Google Analytics 4 by following Inflow’s Google Tag Manager exclusion method today.

Learn how Simms Fishing uses a variety of eCommerce branding strategies to command some of the highest prices in its market.

Find out how we added new category pages during a website migration to help Simms Fishing achieve a 126% increase in organic traffic.

Learn how a user-generated content experiment by Inflow increased conversion rates for one eCommerce website by more than double digits.

Learn how Inflow's CRO testing helped eCommerce business TrailCam Pro increase online sales by 20% with one simple website design change.