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We worked an eCommerce site that sells plus-size lingerie (whose name we’ve withheld to protect their privacy) to increase conversion rate and revenue from its Google Shopping campaigns. The numbers we generated for them were:
- Conversion rate: increased 116%
- Revenue:
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*Looking for our most recent Best in Class Report? Check out our 2024 announcement here.
When we ask eCommerce site owners what data they most want and need, they almost always say the same thing:
What are successful eCommerce sites …
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We’re well into Q4 and hints of the holidays are starting to show up in everything from coffee cups to product packaging in grocery store aisles. Already, hopes are high for this season with experts from Deloitte predicting that eCommerce …
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Cruft is a word used by developers to describe superfluous, messy code. None of them actually write code like that. Only the developer before them does. Not sure how that works? Me neither.
But in SEO it works much the …
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As part of our continuing work tracking and compiling data about Best in Class eCommerce sites, today we’ll break down the features that make up best in class cart experiences; according to our conversion optimization best practices research.
Final
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Social media has been a huge game changer when it comes to doing business online and it can make a significant difference –– whether you’re a big brand or a small shop. But you can’t expect to get away with …
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Mobile usage is up in every way, including shopping, which means you need to make sure your site’s mobile user experience is at least as good, if not better, than desktop.
About the Play
This play will show you how to …
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